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Monday, January 23, 2006

Carpet Retailers: Learn how Travel incentives can work for you!

Developing a travel and luxury vacation incentive program can be a powerful and effective marketing strategy for carpet retailers.  Offering complimentary luxury vacation giveaways to your prospects and customers is a powerful business building strategy that can result in a flood of new and repeat customers for your carpet retail business.

Even though it may seem counterintuitive to give away your products and services to build your retail carpet business, countless surveys show that people just can’t resist the lure of receiving something for free. The word FREE or COMPLIMENTARY, are tried and true!  Free Give-aways are still the most powerful word in marketing and has a hypnotic effect on people.

Here are four ways carpet retailers can benefit using travel and vacation incentives:

  1. Offer a complimentary luxury vacation to customers who upgrade their padding
  2. Offer a Free Vacation at a Five Star Resort to any customer who purchases an extra room of carpet
  3. Offer a 7 week Stay at a world class resort to any customer who upgrades her current purchase to a higher profit carpet
  4. Offer a FREE Luxury vacation at customers who purchase a determined amount of carpet plus installation.

Fun For Life Club Travel & Incentive program is a cost effective promotional tool that will give your carpet retail business an advantage over your competitors. Customers will be more motivated to purchase from you because they see a luxury vacation being offered with a perceived value of $1,200 - $3,200.  You can also use this program to steer customers to specific carpets you want to sell.

Travel and Vacation Incentive programs work!!  Carpet retailers can benefit from a unique promotional program that is certain to take profits through the roof!

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Comments

This is a wonderful idea, Darlene. Though I'm not a carpet retailer, I'm always looking at ways that different industries can effectively market their products. I'm so glad I found this excellent post as this was a new concept for me and a valuable one at that!

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